Press kit

Tell the Cortex story.

Quick facts, tagline guidelines and brand assets for journalists, analysts, and partners. Anything missing? Email hello@cortex.pleisys.com.

Quick facts

Product: Cortex — the AI-run ERP: books, payroll, compliance and dashboards, with 26 AI executive offices.
Tagline: "The AI cortex of every company."
Company: Verdeshell Technologies Pvt Ltd (operating the Pleisys AI brand)
Headquarters: Gurgaon, Haryana, India
Founded: Verdeshell incorporated 2024; Cortex public launch 2026
Stack: Anthropic Claude · Next.js · NestJS · PostgreSQL 16 · Hostinger VPS (Mumbai)
Compliance: DPDP (India) and GDPR-aligned legal pack. DPA on every paid plan.
Audience: Growing companies that have outgrown spreadsheets but not yet hired a CFO

Tagline cascade

We use these phrases consistently across surfaces. Stick to them.

Apex (primary): “The AI cortex of every company.”
Category: “The AI-run ERP.”
Value-prop: “The executive brain, on demand.”
Decisive: “Where decisions live.”

Style rules

Apex tagline (one and only one): "The AI cortex of every company."
Always render the apex tagline in roman type (not italic) when used as a primary brand line. The site renders it italicised within hero copy as stylistic emphasis only.
Never abbreviate to "The AI cortex." or "AI cortex." — the phrase "of every company" carries the positioning and must remain.
Spell Cortex with a capital C. The product is always referred to as "Cortex", never "Pleisys Cortex" or "Verdeshell Cortex".
Pleisys is the AI subsidiary brand. Verdeshell Technologies Pvt Ltd is the parent. Cortex is the flagship product. Use this hierarchy when writing about the company.

Brand assets

High-resolution logos and screenshots will be available here on public-launch day. Request press-only access by emailing hello@cortex.pleisys.com.

Cortex wordmark

SVG + PNG · dark + light

Available on request — launch-day public release.

Pleisys parent mark

SVG · for "Powered by Pleisys" usage

Available on request — launch-day public release.

Brand colour tokens

HEX + OKLCH from globals.css

Available on request — launch-day public release.

Typography

Inter for UI · JetBrains Mono for code

Available on request — launch-day public release.

Screenshots

Books

Statements, sales and purchases in one register.

Payroll

A monthly run with part payments and salary owed.

Department dashboard

Dated figures for one executive seat.

AI office chat

A question to the CFO answered from the books.

Press contact

For interviews, embargo requests, or background briefings, contact hello@cortex.pleisys.com with “Press” in the subject line. We aim to respond within one business day.

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